Xaar has announced the integration of its Versatex Printbar within the new Jet iQ range launched in Australia and New Zealand by Jet Technologies.

Jet Technologies, a supplier of specialized printing and packaging equipment with offices and warehousing throughout Australia, New Zealand and Southeast Asia, unveiled the Jet iQ range to provide local manufacturers with print embellishment solutions.

The optional integration of Xaar’s Versatex Printbar, a versatile and advanced digital print solution specifically designed for label embellishments, adds a new dimension of creative potential to the Jet iQ range by allowing spot varnishes, cold foils, and other high-value effects to be applied with ease in a single pass.

As digital printing continues to grow, the demand for high-quality embellishments has increased significantly. Xaar’s technology, renowned for its reliability and precision, allows Jet Technologies’ customers to enhance their labels and packaging with complex, visually stunning designs that set their products apart on crowded shelves.

Xaar’s Versatex Printbar offers unparalleled flexibility, with its ability to handle a wide range of substrates and effects. Designers can now explore endless creative opportunities with textured and high-build print effects, varnishes, and foils alongside the printing of high opacity whites and vibrant colors.

“Our Versatex Printbar has added a level of creative functionality to the Jet iQ launch, enabling users to create striking, premium labels with the flexibility and efficiency required to stay competitive in today’s fast-paced market,” says Graham Tweedale, chief operating officer at Xaar.